A Podcast
Hosted by Seth Pepper
Unlimit Your Potential.
The Unlimit Your Potential podcast goes inside the minds of those who perform at the highest level — Olympians, World Champions, business executives, and creative leaders. Host Seth Pepper draws out what they think, what they say to themselves, and the work behind their action.
Conversations with
Olympians.
World Champions.
Executives.
Creative leaders.
Frank Busch's Final Conversation (1951–2026)
In memory of Frank Busch (1951–2026). Frank passed away on September 27, 2026. This conversation with Seth Pepper, the swimmer he recruited to Arizona, is the last one Frank recorded, and it is shared in his honor.
With
TODO — fill in guest title
Earlier episodes
All episodesNo. 15
September 28, 2026
Mike Hampton
"I Didn't Want a Backup Plan" | Mike Hampton
Mike Hampton never had a backup plan. He never wanted one.The first pitcher to win a Gold Glove and Silver Slugger in the same season talks with Seth about a dad who never let him win, the Barry Bonds compliment he never forgot, and what every sports parent needs to hear before the car ride home.
1:04:44
No. 14
September 11, 2026
Rachel Mc
"You Don't Have to Hit Rock Bottom to Change Your Life" | Rachel McElreath
Rachel McElreath started drinking at fifteen because it was the only way she could find her voice. Years later a doctor told her she was one stage away from cancer. She never drank again.
1:08:32
No. 13
September 3, 2026
Larry Smith
The Simulation Method | Larry Smith
At ten years old, Larry Smith was simulating full basketball games alone at the park, imagining himself in Madison Square Garden. Thirty-five years later he'd walk through a set of double doors in Arizona and find the 2009 NBA All-Star court sitting inside a private home.
1:18:42
The Host
Seth Pepper.

Former American Record-Holder, World Championships Medalist, and high-performance coach to Olympians, business executives, and creative leaders.
Seth Pepper is a high-performance coach with 25 years of experience competing and coaching when the stakes are at their greatest. A former American Record-Holder, two-time National Champion, and World Championships Medalist in swimming, Seth has dedicated his professional life to applying what he learned reaching the top of his own field to help others reach theirs — across sport, business, and creative leadership.
More about Seth's coaching practiceThe Newsletter
Notes from the work.
The most important ideas from each episode, distilled and sent when there's something worth saying. Not on a schedule. Not for the sake of sending.
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